Western Management Consultants (WMC)
the intersection of can and do



Marketing & Customer Strategy

Whether you are seeking to understand market size, improve pricing strategies, update your corporate brand, build competitive barriers to entry, develop an integrated Marketing Plan or simply re-commit to Relationship Marketing, WMC will provide you with a thorough understanding of your organization’s capacity and core capabilities. We give you the tools to harness and leverage appropriate market opportunities to grow your sales, market share or market segment.

To best best support creating marketing initiatives geared towards the future, it is critical to first understand your current marketing environment. We employ a proprietary framework to all of our initiatives that includes steps to:

  1. Understand the current marketing environment

  2. Deliver a Plan to help you reach your goals

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Some examples of our Marketing & Customer Strategy services include:

  • Marketing Assessment

  • Marketing Strategy & Plan Development

  • Marketing Strategy & Plan Implementation & Support

  • Brand Identity Development, Including Brand Standards & Guidelines

  • Customer Relationship Management (CRM) Strategy

  • CRM System Implementation & Support



Contact us to start a conversation

Whether you know exactly what you need or you would like to discuss how WMC can help, contact us to start a conversation.